Cheetah Digital’s acquisition of Wayin Inc. aims to bring first-and ‘zero-party’ data to marketers

http://feeds.marketingland.com/~r/mktingland/~3/K5XOq9r0was/cheetah-digitals-acquisition-of-wayin-inc-aims-to-bring-first-and-zero-party-data-to-marketers-263578

The latest move from Cheetah Digital seeks to bring better customer data to marketers while keeping compliance at the forefront.

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