Welcome to the seventh installment in our “Collective Wisdom” series of content marketing strategy and tactics articles.
Previously we’ve covered planning ahead for content marketing success, the art of crafting powerful content, and an array of strong promotion tactics.
So, what’s up next? Measurement and analytics. Measuring and analyzing your content’s performance is critical so you can uncover new opportunities, make improvements, and determine whether you’re meeting your goals.
Here we share some tidbits of analytics wisdom and insights from some famous figu…